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About the Institute for Salutogenesis
Empowering Individuals, Communities, and the Nation to Thrive

The Institute for Salutogenesis is a non-profit organization with a bold belief: every individual, regardless of their background, deserves the chance to reach their fullest potential. Our moonshot, Democracy of Opportunity, champions equitable access to the resources and conditions essential for all citizens to lead healthy, thriving lives and engage fully in our democracy.

We believe in a world where everyone, regardless of background, has the opportunity to thrive and reach their fullest potential. The Institute for Salutogenesis is committed to making this a reality through our moonshot: Democracy of Opportunity. We champion the idea that everyone deserves access to the resources, opportunities, and support needed to lead a fulfilling and engaged life. By focusing on holistic health and well-being, we empower individuals to not only improve their own lives but also to strengthen our democracy.


Our Moonshot: Democracy of Opportunity

Our audacious goal is a world where everyone thrives. This isn't just a lofty ideal; it's our moonshot. The Democracy of Opportunity means leveling the playing field, ensuring everyone has a fair shot at success regardless of their starting point. It means building a society where health, well-being, and active citizenship are the norm, not the exception.


Our Approach: Salutogenesis

At the heart of our work is salutogenesis, a revolutionary approach to health that shifts the focus from merely treating illness to actively creating and sustaining well-being. We look beyond the absence of disease to promote the factors that help individuals and communities flourish. Through innovative programs, cutting-edge research, and impactful advocacy, we're changing the conversation around health and well-being.


Vision for Transformation

Our vision is a world where every individual flourishes, and democracies thrive as a result. This vision is rooted in two powerful paradigms:

  • Salutogenic Paradigm: We prioritize promoting health and resilience rather than simply treating illness. We believe well-being encompasses physical, mental, and social aspects, and we aim to create conditions where it can thrive.

  • Citizenism Paradigm: Grounded in the principles of equality and individual rights, this paradigm empowers people to actively participate in their communities and shape the policies that affect their lives.


Why Systems Change Matters

We recognize that individual health is deeply intertwined with the systems we live and work within. To create lasting change, we focus on transforming these systems – our communities, workplaces, and healthcare – into environments that actively support health and well-being.


Our Mission: Empower, Strengthen, Advocate


Our mission is threefold:

  1. Empower Individuals: We provide knowledge and resources to help everyone achieve a flourishing life and engage fully in society.

  2. Strengthen Communities: We collaborate with communities to foster environments that promote health for all, providing tools and insights that enable thriving.

  3. Advocate for Change: We equip individuals with the skills and resources to advocate for policies and systems that make well-being a reality for everyone.


Our Work: Creating a Vibrant Future

  • Salutogenesis Across the Lifespan: We recognize that health is a lifelong journey. Our initiatives support well-being at every stage, from the critical first 1000 days of life to adulthood and beyond.

  • Salutogenesis in Our Environments: We know that the places where we live, work, and play profoundly impact our health. Our community-based projects focus on creating environments that nurture well-being.

  • Transforming Healthcare: We're leading the charge to redefine healthcare, prioritizing health creation, sustainability, and whole-person care. Our goal is a system that promotes health for all, not just treats illness.

  • Health of the Nation: We track and measure the health of our nation, identifying key indicators that help us understand the factors that truly contribute to well-being.


Our Initiatives for 2024



  • Moonshot Press: A multi-platform media initiative that empowers citizens and reshapes democratic engagement.

  • Deliberation Platforms: Fostering dialogue and problem-solving through engaging formats.

  • Citizen Toolbox: Equipping individuals with tools to become active participants in their communities.

  • Embracing Advanced Technologies: Harnessing cutting-edge technologies to advance our mission.


Take Action with the Institute for Salutogenesis

Join us in creating a future where everyone has the opportunity to thrive. You can make a difference by:

  • Personal Engagement: Use our resources to prioritize your health and well-being.

  • Social Contribution: Engage with your community and advocate for healthy environments.

  • Political Involvement: Use your voice to shape policies that prioritize health and well-being for all.


Join the Movement

Together, we can build a world where everyone has the chance to reach their full potential. Explore our website, follow our activities, and learn how you can contribute to a brighter future. Follow our Moonshot Press, or join us at our next community event. Together, we can build a future where everyone has the opportunity to thrive and our democracy flourishes.

How You Can Get Involved

Join us in this transformative endeavor! Whether you're an individual looking to improve your own well-being, a community leader seeking to strengthen your neighborhood, or a policymaker interested in systemic change, we have a place for you.


Take Action Today!

Join us at the Institute for Salutogenesis as we embark on a mission to enable all individuals to achieve their full potential for lifelong thriving and flourishing. We are dedicated to laying the foundations for a society where everyone has the essential capabilities to thrive. 



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